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TD Athens: Thinkdigital on Marketing Week’s Online Travel Special

Internet will be the playground for the future development of the Tourism industry. Online Advertising today provides an unparalleled opportunity for identifying and converting potential clients on a global scale at a fraction of the cost the industry has had in the past. Recent advancements in targeting, video advertising, search engine marketing, social media and analytics should be at the toolbox of any effective marketer in this industry.